Train on your website and files
Point it at your site to index every page, then add PDFs, DOCX or CSV files and your own Q&A pairs. No copy-pasting.
Create and install your bot free. No credit card.
Turn your website into an AI assistant that answers for youTurn your website into an AI
assistant that answers for you
Train a chatbot on your PDFs and web pages, install it with one line of code, and let it answer customers and capture leads 24/7.
- Free plan, 1 bot
- No credit card
- Install in 2 minutes
Works everywhere your customers already are
WordPress
Shopify
Webflow
Squarespace
Wix
Custom HTML
Zapier
Slack
Build and install your chatbot in five minutes
Add your content, set how your bot behaves, test it, and embed it on your site. No code needed.
Read the written steps
- Add your content. Enter your website URL to crawl its pages, or upload PDFs, DOCX, and CSV files. You can also write question-and-answer pairs for specific topics.
- Customize behavior. Choose a tone and personality for your chatbot, then write a system prompt to guide how it responds. Use these settings to make its answers fit your brand.
- Preview & test. Ask questions in the live preview to see how your chatbot responds before publishing it. Review answers using your added content and adjust the bot's behavior as needed.
- Embed anywhere. When your chatbot is ready, add it to your website with a script tag or iframe, or share its full-page link. Choose the install format that fits your site.
The bot asks for a name and email. You never have to.
Once the chatbot has helped a visitor, it asks for their contact details as a normal next step in the conversation. No gated form, no popup.
- Choose exactly which fields to collect
- Write a one-line instruction for when to ask
- Captured leads land on your dashboard instantly
Example: a visitor asks about pricing, the chatbot answers, then asks for an email address. The visitor shares it and the lead appears in the dashboard automatically.
Everything you need to launch a support agent
From training to analytics, Prime Chat covers the full lifecycle of a production chatbot.
Customize your bot
Set its name, welcome message, brand color and a system prompt so it sounds like you.
Answers from your content
Replies come from your own pages and files, not the whole internet.
Team & white-label
Invite teammates with roles and remove Prime Chat branding on paid plans.
Analytics
See top questions, response times, satisfaction and lead conversion in one view.
Webhooks & API
Send new leads and finished chats to your app in real time, or drive it all from the API.
Integrations
Plug into the tools you already run on
Set up for the questions your visitors actually ask
Pick your industry to see what the bot answers, what it hands to your team, and how a real conversation goes.
AI Chatbot for Dentists and Dental Practices
A dental website chatbot can answer approved office questions, explain how to request an appointment, and collect a callback request without diagnosing a patient.
Answers from your approved content
Office hoursNew patient questionsCallback requests
Leaves to your team
Diagnosis and treatment adviceAAva, AI assistant
Example conversation. Your bot answers only from content you approve.
AI Chatbot for Doctors and Medical Practices
A medical practice chatbot can answer reviewed administrative questions and route appointment requests without diagnosing, triaging, or replacing clinical care.
Answers from your approved content
Clinic hoursRegistration stepsAppointment routing
Leaves to your team
Diagnosis, triage and clinical careAAva, AI assistant
Example conversation. Your bot answers only from content you approve.
Chatbot for Physiotherapy Clinics
A physiotherapy clinic chatbot can answer administrative and service questions and route appointment inquiries without giving treatment or injury advice.
Answers from your approved content
Services offeredReferral policyAppointment inquiries
Leaves to your team
Treatment and injury adviceAAva, AI assistant
Example conversation. Your bot answers only from content you approve.
AI Chatbot for Law Firms and Attorneys
A law firm chatbot can answer approved office and practice-area questions, collect prospective-client contact requests, and route them for attorney review.
Answers from your approved content
Practice areasOffice detailsConsultation requests
Leaves to your team
Legal adviceAAva, AI assistant
Example conversation. Your bot answers only from content you approve.
AI Chatbot for Real Estate Agents
A real estate chatbot can answer approved process questions, point visitors to current listings, and capture buyer or renter inquiries for an agent.
Answers from your approved content
Buying and renting stepsCurrent listingsViewing inquiries
Leaves to your team
Valuations and price promisesAAva, AI assistant
Example conversation. Your bot answers only from content you approve.
White-Label AI Chatbot for Agencies
An agency chatbot workflow can standardize client FAQs and lead capture while keeping each client's approved content, branding, and permissions distinct.
Answers from your approved content
Client FAQsPer-client brandingLead capture per client
Leaves to your team
Sharing content between clientsAAva, AI assistant
Example conversation. Your bot answers only from content you approve.
AI Chatbot for Contractors and Home Services
A contractor chatbot can explain approved service areas and estimate processes, then collect a structured request for a human quote.
Answers from your approved content
Service areasEstimate processQuote requests
Leaves to your team
Final pricingAAva, AI assistant
Example conversation. Your bot answers only from content you approve.
AI Chatbot for Removals and Moving Companies
A removals chatbot can explain service areas and quote steps, then capture move details for a human survey or estimate.
Answers from your approved content
Service areasQuote stepsMove details
Leaves to your team
Binding quotes before a surveyAAva, AI assistant
Example conversation. Your bot answers only from content you approve.
Chatbot for Salons, Spas, and Beauty Studios
A salon chatbot can answer approved service and policy questions, then connect visitors to a booking page or request a callback.
Answers from your approved content
ServicesCancellation policyBooking page
Leaves to your team
Bookings outside your systemAAva, AI assistant
Example conversation. Your bot answers only from content you approve.
AI Chatbot for Gyms and Fitness Studios
A gym chatbot can answer membership and class questions from approved information and guide visitors to a real trial or registration flow.
Answers from your approved content
MembershipsClass scheduleTrial sign-up
Leaves to your team
Training and medical adviceAAva, AI assistant
Example conversation. Your bot answers only from content you approve.
AI Chatbot for Restaurants and Reservations
A restaurant chatbot can answer current menu, hours, location, and policy questions and direct guests to the restaurant's real reservation channel.
Answers from your approved content
MenuHours and locationReservation link
Leaves to your team
Confirming tables itselfAAva, AI assistant
Example conversation. Your bot answers only from content you approve.
AI Chatbot for Ecommerce and Shopify Stores
An ecommerce chatbot can answer product and store-policy questions from current approved content and direct shoppers to real product, cart, and order flows.
Answers from your approved content
Product questionsShipping and returnsOrder links
Leaves to your team
Changing orders or issuing refundsAAva, AI assistant
Example conversation. Your bot answers only from content you approve.
Don’t see your business here? The bot learns from your own pages and documents, so it works for any website.
Customer reviews
What our customers say
Reviews from businesses using Prime Chat on their websites.
“Prime Chat offers a straightforward way to add AI support to a website. I like the idea of training a chatbot on existing website content instead of answering every customer question manually.”
MCustomer
Michael Bennett
USA
“A useful concept for small businesses that want to improve customer support. Having a chatbot that can answer common questions and help capture leads could save time.”
JCustomer
Jessica Parker
USA
“I like the focus on making AI chatbots accessible to businesses without requiring them to build everything from scratch. The ability to add business knowledge is particularly appealing.”
RCustomer
Ryan Mitchell
USA
“Website visitors often have the same questions about services and pricing. A chatbot trained on website information is a practical way to make those answers easier to find.”
ECustomer
Emily Carter
USA
“Prime Chat is an interesting option for businesses exploring AI-powered customer support. I especially like the idea of managing leads and conversations alongside the chatbot.”
DCustomer
Daniel Brooks
USA
“Small businesses need ways to respond to customers without spending the entire day answering repetitive questions. An AI chatbot can be a useful addition to that workflow.”
ACustomer
Ashley Morgan
USA
“A promising solution for businesses that want to introduce AI to their websites. Training the chatbot using existing content is a sensible approach and could make setup easier.”
OCustomer
Oliver Thompson
UK
“I can see how an AI chatbot could help online shops answer frequently asked questions and guide visitors towards the right information. A useful idea for growing businesses.”
SCustomer
Sophie Williams
UK
“For service-based businesses, responding to enquiries promptly is important. A website chatbot with lead capture could help organise incoming questions and potential customer details.”
JCustomer
James Wilson
UK
“Businesses with lots of information on their websites could benefit from a chatbot that helps visitors find relevant answers. Prime Chat is working in a useful area of AI automation.”
CCustomer
Charlotte Davies
UK
“I like the idea of having website knowledge, customer conversations and lead management connected in one platform. It addresses a practical need for businesses looking to adopt AI.”
HCustomer
Harry Edwards
UK
“AI chatbots are becoming increasingly relevant for online businesses. Prime Chat offers a concept worth exploring for companies that want to provide visitors with quicker access to information.”
ACustomer
Amelia Clarke
UK
Built secure from day one
The protections that keep your bot, your content and your customers safe are built in, not bolted on.
Secure sign-in
Short-lived access tokens, sessions you can revoke, and account lockout after repeated failed attempts.
JWT authentication
Safe website crawling
Crawling and webhook requests to private and internal addresses are blocked.
SSRF protection
Protection from prompt tricks
Your content is screened for injection attempts before it reaches the AI model.
Prompt-injection defense
Abuse protection
API rate limits, with stricter limits on AI endpoints, keep your bot available.
Rate limiting
Simple pricing that scales with you
Start free. Choose a tier that fits your message volume, bot count, and feature needs.
Free
For getting started with a website chatbot
$0/mo
300 messages / month, free forever
- Bots
- 1 chatbot
- Knowledge base
- 5 MB
- File storage
- 20 MB
- Team members
- 1
- AI chatbot
- Response streaming
Starter
For small businesses with more conversations
$29/mo
14-day free trial1,000 messages / month
- Bots
- 3 chatbots
- Knowledge base
- 50 MB
- File storage
- 200 MB
- Team members
- 3
- AI chatbot
- API access
- Analytics
- Lead capture
- Conversation history
- Response streaming
Pro
For growing teams that need the full toolkit
$59/mo
14-day free trial5,000 messages / month
- Bots
- 10 chatbots
- Knowledge base
- 250 MB
- File storage
- 1 GB
- Team members
- 10
- AI chatbot
- API access
- Analytics
- Lead capture
- Conversation history
- White-label branding
- Custom domain
- Priority support
- Response streaming
Business
For larger teams and multiple chatbots
$99/mo
14-day free trial20,000 messages / month
- Bots
- 25 chatbots
- Knowledge base
- 1 GB
- File storage
- 5 GB
- Team members
- 25
- AI chatbot
- API access
- Analytics
- Lead capture
- Conversation history
- White-label branding
- Custom domain
- Priority support
- Response streaming
Enterprise
For high-volume teams that need unlimited capacity
- Unlimited messages
- Unlimited bots
- Unlimited knowledge base
- Unlimited storage
- Unlimited team members
- All Business features
Have questions about a plan? Talk to us.
Frequently asked questions
Is there a free plan, and how long are the paid trials?
The Free plan includes 300 messages / month and one chatbot, free forever. Paid plans include a 14-day free trial; Enterprise includes a 30-day free trial.
How does Prime Chat train a chatbot on my content?
You crawl your website, upload documents (PDF, DOCX, TXT, MD, CSV), or write Q&A pairs. We chunk and embed that content, then retrieve the most relevant pieces for each visitor question — retrieval-augmented generation, so answers stay grounded in your actual content.
What kinds of content can I upload?
You can crawl your website, upload PDFs, DOCX or CSV files, or write Q&A pairs directly for the answers that matter most.
How do I install it on my website, for example on WordPress?
Add the one-line script tag to your site, or use the WordPress plugin. You can also share a full-page link or use an iframe. The install guide walks through each option.
Read the install guideWhich AI model powers the chatbot?
Prime Chat uses Google Gemini for both chat generation and embeddings, with streaming responses.
Can I use my own domain and remove Prime Chat branding?
Yes — white-label branding and custom domains are included with Pro, Business, and Enterprise.
Can I invite my team?
Yes — invite teammates with owner, manager, or member roles to collaborate on shared chatbots.
How do webhooks work?
Register an endpoint URL and choose which events to receive — new leads, completed chats, subscription changes, and more. Each delivery is signed so you can verify it came from Prime Chat.
Still have a question?
Talk to usPopular guides
Practical next steps for planning, building, and choosing the right chatbot for your business.
Your chatbot could be live in five minutes
Start with 300 messages / month for free. Paid plans include a 14-day trial, with 30 days on Enterprise. Train your agent, capture leads, and scale when you are ready.
300 messages / month, free forever.